Module 2: Marketing Mix 4P’s

Explore the fundamental pillars of marketing through the lens of the Marketing Mix – Product, Price, Place, and Promotion. Uncover how businesses strategically blend these elements to create a compelling marketing strategy. Discover the secrets behind successful product launches, pricing strategies, distribution channels, and promotional campaigns. This module is your gateway to understanding how businesses position themselves in the market for maximum impact.

Throughout this theme, real-world examples and case studies will be integrated to provide practical insights into the application of marketing and sales principles. By the end of this module, you will not only have a solid understanding of marketing fundamentals but also possess the skills to analyze market dynamics and contribute effectively to the success of any commercial enterprise.

Get ready to embark on a journey where you will unlock the secrets of marketing and sales, gaining the knowledge and skills needed to thrive in the competitive world of commerce. Let’s dive into Theme 2 and explore the exciting realm of Marketing and Sales!